• Excellent organisational skills including time management
• Be approachable and show flexibility to the needs of your audience
• Knowledge and experience of the events industry reinforced by relevant event qualifications and/or training
• Be an excellent communicator in writing and verbal ensuring key stakeholders, colleagues, sponsors and suppliers are kept upto date and responded to promptly
• To be able to research the market for event viability
• Recognise the time and resources required to plan an effective event
• Awareness of the techniques required to understand the needs and expectations of your audience
• Be able to use effective Sales and Marketing Techniques to promote events
• Confident at attracting sponsorship to increase revenue and resources available
• Confident in negotiating with venues and suppliers to get the best value for money and maximise profitability
• Knowledge and experience of applying risk management strategies
• Be skilled in using different forms of media to raise awareness and promote your event with the aim of making the event a success
• Able to apply project management/event planning skills
• Understand how the latest technology can be used to improve the experience of your audience
• Awareness of learning styles and delivery methods to maintaining a high level of audience engagement and participation
• Having a head for the figures – being able to agree a budget, managing the costs and ensuring the event is profitable
• Able to make decisions and solving problems efficiently
• Have the ability to lead and manage people including the events team and suppliers/venues
• Be able to oversee the event on the day and put the fun factor into the event
• Be able to effectively evaluate and report back to key stakeholders on the outcomes of an event
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